Privacy policy and cookie policy
1. general information
This website uses cookies and tracking technologies to improve user-friendliness and analyze user behavior. We take the protection of your personal data very seriously and treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
2. cookies and tracking technologies
To ensure you get the most out of our website, we use cookies and tracking technologies such as Google Tag Manager and the Google Tracking Code. Cookies are small text files that are stored on your device and collect information about your use of our website. You can prevent cookies from being stored by adjusting your browser settings accordingly; however, please note that in this case, you may not be able to use all features of this website to their full extent.
3. use of Google Tag Manager and Google Analytics
This website uses Google Tag Manager and Google Analytics, services provided by Google Inc ("Google"). Google Analytics uses "cookies" to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.
- Google Tag Manager: Google Tag Manager enables us to manage various website tags via a single interface. The Google Tag Manager itself does not store any personal data.
- Google Analytics: We use Google Analytics to understand the behavior of our visitors and to improve content and offers. IP anonymization means that your IP address will be truncated within the European Union or other parties to the Agreement on the European Economic Area prior to transmission.
4. purpose of data processing
The data collected helps us to improve the user-friendliness of our website and to show you relevant content. It is used to measure reach and optimize our online marketing activities.
5. legal basis for the processing
The data processing takes place on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can withdraw your consent at any time by adjusting your cookie settings or deactivating cookies in your browser.
6. your rights
You have the right to request information about your stored data, its origin and recipients and the purpose of data processing at any time. You also have the right to have this data corrected, blocked or deleted. If you have any questions about data protection, you can contact us at any time.
7. contact
If you have any questions about the collection, processing or use of your personal data, you can contact us at the address given in the legal notice.
8. amendment of the privacy policy
We reserve the right to amend this privacy policy in order to adapt it to new legal requirements or changes to our services. You will always find the current version on our website.
